Welcome Dray & Associates Services About Dray & Associates Clients Articles Links Contact Us Spacer
 

Dray & Associates, Inc "If the user can't use it, it doesn't work!"


We are a consulting firm specializing in user-centered design of systems and products, including software, websites, and hardware. We help our clients:

  • Deepen their understanding of their users and their users' work
  • Apply that understanding of users, together with human factors knowledge, to ensure usable and useful designs
  • Implement user-centered design practices and methods in their organizations

    We provide a broad spectrum of human factors and user-centered design consultation services to help our clients make sure their products and systems succeed. We are not "purists" committed to any one methodology, but adapt the method to suit the client's needs and the circumstances, while preserving the integrity of the research design.

    We combine the capabilities of a large firm with the low overhead and personal service of a small one. Dray & Associates are known for our resourcefulness in meeting the challenges of large, complex studies, but we bring our creativity, and depth of experience to smaller projects as well.

    Our global contacts enable us to conduct studies anywhere in the world our clients need us to go. We have experience working in 17 countries in addition to the US and Canada, including projects in Europe, Central and South America, Africa, and Asia.

    We understand the organizational realities of usability. This helps us both to target the best and most practical ways to develop current products, and to build our clients' overall effectiveness in interface development.

    We encourage you to explore our site and to contact us if you have a project that requires seasoned expertise at an affordable price.


    Email: dray@acm.org
    Phone: +1 (612) 377-1980

    Copyright 2002 Dray & Associates, Inc.
    All rights reserved
    .

    Bobby Approved